To the trans.report supporters:
I’ve decided it’s time to pivot trans.report and add to the ongoing conversation in a different way. As always, I’m 100% dedicated to fighting back against inequality and securing a better future for transgender people.
In the past, I’ve primarily focused on offering my skills in targeted content generation and overarching strategy to furthering transgender equality behind-the-scenes, working closely with great partners to do important work.
After I moved to Colorado, however, I realized I sort of just want to start doing my own thing as a marketing professional, and I have both the professional resume and the skills necessary to do that at this point in my life. All I need are clients, really, and I should be in business. I love creating content that speaks to people, and I have the market research skills required to inform my content direction every step of the way.
So, with that in mind, I’m reaching out today to seek people who are potentially interested in our content generation recommendations and market research, such as these services are, to gauge potential areas I can maximize my initial outreach. Trans report is “selling out,” I guess, but only in the sense that I believe that there’s a need in the marketplace for people capable of providing multidisciplinary, intersectional marketing analysis and content production in our current political and socioeconomic environment. Divisions are getting worse and worse, as incendiary speech and hate continues to escalate across the country.
Please contact me for more specific details about our offerings if you’re interested.
You'll also see some changes to the website structure in the near future, but our goals will never change. Intersectional equality is the bare minimum I want to pursue for everyone.
Generally speaking, we plan to offer reports at three levels, generally speaking to business clients and nonprofit organizations directly, but we’ll entertain requests from private citizens, too. These are promotional prices for a limited time so we can establish business, as a way of saying 'thank you' to those who are willing to be our initial clients and get started.
$1000 (normally $2000): top-level market analysis.
This price point allows you to dip your toes into a potential new campaign or marketing idea and get the ‘bird’s eye view’ of the area, including recent events, social media intelligence reporting, and recent political developments. You’ll also get our complete record-of-research in this form, so that you also have the original source materials we used to construct and inform our analysis.
$2500 (normally $5000): custom curated content packaging (+ above).
This price point allows you to obtain the full scope of our research and consulting services, including everything in the top-level market analysis, as well as a comprehensive white-label report and creative content recommendations, including psychographic audience targeting and PPC content recommendations intended to reduce the amount of money your brand wastes with bad messaging and ad fraud generated by bots. As in our lower-cost reporting, you'll also get our record of research, too, so you know what source material we used to construct and inform our analysis, along with our notes about why these data points helped us come to a particular conclusion.
$2000/month, 3 months minimum: carry your dream campaign.
This is our natural offering at the end of the road, if you like our content recommendations and approve of our targeting, but don’t really feel like you have the time, experience, or dedication, to manage the day-to-day campaign specifics yourself. From here, you can expect weekly updates on how the campaign is performing, our suggested optimizations and, as always, you retain final say on the actual message we create along the way.
Again, this is only an initial step into the market, but we're excited to continue performing good work and give back to the community. Please contact me for more specific details about our offerings if you’re interested.
Again, trans.report is “selling out,” I guess, but only in the sense that I believe that there’s a need for people capable of providing multidisciplinary, intersectional marketing analysis and content production in our current political and socioeconomic environment. Divisions are getting worse and worse, as incendiary speech and hate continues to escalate across the country.